A selection of the companies and products I have worked with closely, across fintech, insurance, e-commerce, robotics, and AI. The linked entries open a full case study.
One of Central Europe's largest insurance brokers with no internal design capability and past failed attempts to build one. Led the engagement from pitch to embedded partnership, managing a team of six across their core data system, design system, and business applications. Built leadership buy-in for design investment alongside the CTO.
A client arrived with a launch deadline and almost nothing else defined. In about three weeks we shaped, designed, and launched a proof-of-concept AI app that turns user audio and video into shareable creative work, along with the site that tested the idea with real audiences.
The operator interface for one of the world's first autonomous bricklaying robots. Designed from scratch for a safety-critical site through on-site research, simulated testing, and hundreds of screens, always working from the construction worker's perspective.
Multi-year embedded partnership with a US-based payments platform, working as the only designer alongside product leadership. Design infrastructure was scattered and inconsistent across platforms. Built the design architecture, documentation, and processes that helped the team shift to predictable monthly shipping.
One of Europe's largest beauty retailers had a concept for salon-based customer acquisition but nothing behind it was defined. Led the strategic and UX work, designed the full journey architecture, and managed alignment across dozens of stakeholders. The engagement expanded into pricing strategy, reservation systems, and product improvements.
An existing subscription retention process that underperformed on metrics and frustrated users with aggressive tactics. Reshaped the full cancellation and renewal flow alongside a colleague designer, shifting the approach from pressure tactics to honesty and positive motivation.
Hired as a product manager for a fintech startup with a limited MVP and no go-to-market strategy. Initiated brand definition, customer research, and designed the product experience across multiple countries. Proposed and shaped a standalone ticketing spin-off that is still on the market.
A Czech-owned consumer finance company launching a bank in Kazakhstan. The plan was to adapt the existing Czech banking UI, but discovery showed local banking behaviours were fundamentally different. Led the full design effort from scratch, then hired the first additional designer.
